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In: Tourism, Hospitality and Event Management Ser.
In: Tourism, hospitality & event management
Intro -- Preface -- Contents -- New Tourism Products and Consumer Behaviour -- 1 A Diagnose of Equestrian Tourism: The Case of France and Romania -- 1.1 Introduction -- 1.2 Literature Review -- 1.2.1 From Equestrian Tourism to Sustainable Sport Tourism -- 1.3 Methodology -- 1.4 The Development of Equestrian Tourism in France -- 1.5 Some Aspects of Equestrian Tourism in Romania -- 1.6 Conclusion and Implications -- References -- 2 Analysis and Segmentation of Sports Events' Participants: The Marathon Course in Palma de Mallorca -- 2.1 Introduction -- 2.2 Literature Review -- 2.2.1 Sporting Events as Tourism Products -- 2.2.2 Tourist Satisfaction with the Sports Event -- 2.2.3 Segmentation in Sports Tourism -- 2.3 Methods -- 2.3.1 Context and Sampling -- 2.4 Results -- 2.4.1 Analysis of the General Satisfaction of the Sample -- 2.4.2 Cluster Analysis of Event Participants -- 2.5 Conclusion and Implications -- References -- 3 Sailboat Race Events: Exploring the Effects of a Regatta in the Balearic Islands -- 3.1 Introduction -- 3.2 Literature Review -- 3.2.1 Mature and Seasonal Destinations -- 3.2.2 Economic and Social Impact of Sporting Events -- 3.2.3 Segmentation -- 3.3 Methodology -- 3.4 Results -- 3.4.1 Socio-demographic Description -- 3.4.2 Motivation Analysis -- 3.4.3 Satisfaction Analysis -- 3.4.4 General Economic Impact -- 3.4.5 Participants Cluster Analysis -- 3.4.6 Participant Differences: The Role of Previous Experience of the Event and Total Expenditure -- 3.5 Conclusion and Implications -- References -- 4 Tourists' City Trip Activity Program Planning: A Personalized Stated Choice Experiment -- 4.1 Introduction -- 4.2 Related Work and Approach -- 4.3 A Personalized Stated Choice Experiment -- 4.4 Binary Mixed Logit Model -- 4.5 Analyses and Results -- 4.5.1 Sample -- 4.5.2 Personal Interests for POIs and Themes.
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