Perceived Community Acceptance of Same-Sex Marriage: Persuasive Press, Projection, and Pluralistic Ignorance
In: International journal of public opinion research, Band 30, Heft 2, S. 305-315
ISSN: 1471-6909
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In: International journal of public opinion research, Band 30, Heft 2, S. 305-315
ISSN: 1471-6909
In: Journalism & mass communication quarterly: JMCQ, Band 94, Heft 3, S. 862-882
ISSN: 2161-430X
In accordance with self-categorization theory, this study predicts that because elite cues affect partisans' perceptions of group norms, news coverage of political gridlock should influence partisans' willingness to endorse compromise. Results of two experimental studies, where Republican and Democratic samples read a news story in which group leaders were either willing or unwilling to compromise, largely support our expectations. However, we also find evidence that willingness to compromise can depend on the specific issue context, as well as pre-existing attitudes. These results further our understanding of how media coverage affects the functioning of democracy in the United States.
In: Politics and the life sciences: PLS ; a journal of political behavior, ethics, and policy, Band 34, Heft 1, S. 44-56
ISSN: 1471-5457
The common assumption that female candidates on the campaign trail should not go on the attack, because such tactics contradict gender stereotypes, has not received consistent support. We argue that in some circumstances gender stereotypes willfavorfemale politicians going negative. To test this proposition, this study examines how gender cues affect voter reactions to negative ads in the context of a political sex scandal, a context that should prime gender stereotypes that favor females. Using an online experiment involving a national sample of U.S. adults ($N=599$), we manipulate the gender and partisan affiliation of a politician who attacks a male opponent caught in a sex scandal involving sexually suggestive texting to a female intern. Results show that in the context of a sex scandal, a female candidate going on the attack is evaluated more positively than a male. Moreover, while female participants viewed the female sponsor more favorably, sponsor gender had no effect on male participants. Partisanship also influenced candidate evaluations: the Democratic female candidate was evaluated more favorably than her Republican female counterpart.
In: Politics and the life sciences: PLS, Band 34, Heft 1, S. 44
ISSN: 0730-9384