From travellers' expectations to travellers' experiences: the workability of the HOLSAT model
Intro -- FROM TRAVELLERS' EXPECTATIONS TO TRAVELLERS' EXPERIENCES: THE WORKABILITY OF THE HOLSAT MODEL -- Library of Congress Cataloging-in-Publication Data -- Contents -- Preface -- Chapter 1: Inbound Tourism in Vietnam -- Chapter 2: Literature Review -- Customer Profile and Australian Outbound Tourism -- From Tourist Perceptions to Tourist Satisfaction -- Theoretical Foundation of the HOLSAT Model -- Chapter 3: Method and Procedures -- Methodology -- Questionnaire Design -- Data Collection -- Methods of Analysis -- Rating of Satisfaction -- HOLSAT Holiday Attributes -- Chapter 4: Results -- Findings from HOLSAT with the Whole Samples -- Positive Attributes -- Negative Attributes -- Findings from HOLSAT with Segmentations -- HOLSAT with Travel Mode -- Holiday Package Tour Group -- Free and Independent Travellers (FIT's) -- Common Significant Positive and Negative Attributes for -- Package Tour and Free and Independent Travellers (FIT's) -- HOLSAT with Gender -- Female Group -- Male Group -- Common Significant Positive and Negative Attributes for Gender Group -- Chapter 5: Interpretation and Discussion -- HOLSAT with the Whole Sample -- Positive Attributes -- Negative Attributes -- HOLSAT with Segmentation -- HOLSAT with Mode of Travel -- HOLSAT with Gender -- Findings from the Open Questions -- Positive Aspects of Vietnam -- Culture Seekers -- Friendliness of Local People -- Food -- Attractions -- Activities -- Accessibility -- Accommodation -- Vacation Value for Money -- Personal Safety -- Negative Aspects of Vietnam -- Beggars and Street Vendors -- Hygiene and Sanitation -- Pollution -- Immigration and Customs Clearance -- Amenities -- Comparison the HOLSAT and Open Questions Results -- Chapter 6: Academic and Marketing Implications -- Academic Implications -- Marketing Implications -- Chapter 7: Conclusion and Recommendations -- References.