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For 1-semester principles of macroeconomics courses. An intuitive and grounded approach to economics Macroeconomics gets students to think like economists by incorporating the latest policy, data and discussions on important global issues. The 14th Edition emphasizes real-world applications, the development of critical-thinking skills, diagrams renowned for their pedagogy and clarity, and path-breaking technology. Hallmark features in the chapter openings and endings encourage students to think critically about a news article relating to the issue, demonstrating how thinking like an economist can bring a clearer perspective to, and deeper understanding of, today's events. Hallmark features of this title Concepts connect to economics in the real world Economics in Action and Economics in the News boxes have students link models and chapter tools to the economic world around them. Interviews with Economists feature leading economists from diverse backgrounds who share what inspired them to pursue a career in economics. Ample opportunities for practice Worked Problems, consisting of questions, solutions and key figures, help students to learn-by-doing and actively, rather than passively, review the chapter content. In-text Review Quizzes reinforce major concepts and test students' knowledge of the topics just discussed. New and updated features of this title Coverage of the impact of a changing macroeconomic market UPDATED: All chapters are updated to include the latest data on the national accounts (Ch. 4), the labor market and price indexes (Ch. 5), economic growth (Ch. 6), interest rates and loanable funds (Ch. 7), banks and the money market (Ch. 8), the exchange rate and balance of payments (Ch. 9), the short-run Phillips curve tradeoff (Ch. 12), fiscal policy (Ch. 13), and monetary policy (Ch. 14). NEW: 8 chapters have an analysis of news

"To change the way students see the world: this is my goal in teaching economics and in writing this book. Three facts about students are my guiding principles. First, they want to learn, but they are over-whelmed by the volume of claims on their time and energy. So, they must see the relevance to their lives and future careers of what they are being asked to learn. Second, students want to get it, and get it quickly. So, they must be presented with clear and succinct explanations. And third, students want to make sense of today's world and be better prepared for life after school. So, they must be shown how to apply the timeless principles of economics and its models to illuminate and provide a guide to understanding today's events and issues, and the future challenges they are likely to encounter. The organization of this text arises directly from these guiding principles"--

For 1-semester principles of macroeconomics courses. An intuitive and grounded approach to economicsMacroeconomics gets students to think like economists by incorporating the latest policy, data and discussions on important global issues.The 14th Edition emphasizes real-world applications, the development of critical-thinking skills, diagrams renowned for their pedagogy and clarity, and path-breaking technology. Hallmark features in the chapter openings and endings encourage students to think critically about a news article relating to the issue, demonstrating how thinking like an economist can bring a clearer perspective to, and deeper understanding of, today's events.Hallmark features of this titleConcepts connect to economics in the real worldEconomics in Action and Economics in the News boxes have students link models and chapter tools to the economic world around them.Interviews with Economists feature leading economists from diverse backgrounds who share what inspired them to pursue a career in economics.Ample opportunities for practiceWorked Problems, consisting of questions, solutions and key figures, help students to learn-by-doing and actively, rather than passively, review the chapter content.In-text Review Quizzes reinforce major concepts and test students' knowledge of the topics just discussed. New and updated features of this title Coverage of the impact of a changing macroeconomic marketUPDATED: All chapters are updated to include the latest data on the national accounts (Ch. 4), the labor market and price indexes (Ch. 5), economic growth (Ch. 6), interest rates and loanable funds (Ch. 7), banks and the money market (Ch. 8), the exchange rate and balance of payments (Ch. 9), the short-run Phillips curve tradeoff (Ch. 12), fiscal policy (Ch. 13), and monetary policy (Ch. 14).NEW: 8 chapters have an analysis of news reports about the macroeconomic effects of COVID-19 and the policy responses it triggered. These include nowcasting GDP through the pandemic (Ch. 4), measuring unemployment (Ch. 5), massive bond buying by the Federal Reserve (Ch. 8), the Covid recession viewed through the lens of the AS and AD (Ch. 10), inventories in the Covid recession (Ch. 11), post-Covid inflation fears (Ch. 12), and the effects of fiscal and monetary stimulus in the Covid recession (Ch. 13 and 14).NEW: Other changes include an explanation of the Fed's new operating procedures with ample reserves, a look at China's slowing growth rate (Ch. 6), the growth of 'fintec' in financial markets (Ch. 7, and currency manipulation (Ch. 9)

"For 1-semester principles of microeconomics courses.An intuitive and grounded approach to economicsMicroeconomics gets students to think like economists by incorporating the latest policy, data and discussions on important global issues.The 14th Edition emphasizes real-world applications, the development of critical-thinking skills, diagrams renowned for their pedagogy and clarity, and path-breaking technology. Hallmark features in the chapter openings and endings encourage students to think critically about a news article relating to the issue, demonstrating how thinking like an economist can bring a clearer perspective to, and deeper understanding of, today's events.Hallmark features of this titleConcepts connect to economics in the real worldEconomics in Action and Economics in the News boxes have students link models and chapter tools to the economic world around them.Interviews with Economists feature leading economists from diverse backgrounds who share what inspired them to pursue a career in economics.Ample opportunities for practiceWorked Problems, consisting of questions, solutions and key figures, help students to learn-by-doing and actively, rather than passively, review the chapter content.In-text Review Quizzes reinforce major concepts and test students' knowledge of the topics just discussed.New and updated features of this titleCoverage of the impact of a changing microeconomic marketNEW: Chapter 1, ""Getting Started"", has a new section on a diversity challenge: the under-representation of women and minorities in economics.NEW: 6 chapters examine COVID-19, including its effects on the production possibilities frontier (Ch. 2) and on the hand sanitizer market (Ch. 3), the elasticity of supply of face masks (Ch. 4), movie streaming in the pandemic (Ch. 8), the competitive market in fitness equipment and services (Ch. 12), and the increased inequality arising from Covid's labor market effects (Ch. 19).NEW: Other notable discussions and examples include a push for a

"To change the way students see the world: this is my goal in teaching economics and in writing this book. Three facts about students are my guiding principles. First, they want to learn, but they are over-whelmed by the volume of claims on their time and energy. So, they must see the relevance to their lives and future careers of what they are being asked to learn. Second, students want to get it, and get it quickly. So, they must be presented with clear and succinct explanations. And third, students want to make sense of today's world and be better prepared for life after school. So, they must be shown how to apply the timeless principles of economics and its models to illuminate and provide a guide to understanding today's events and issues, and the future challenges they are likely to encounter. The organization of this text arises directly from these guiding principles"--

"Over the past twenty years, presidential candidates have developed an entertainment talk show strategy in which they routinely chat with the likes of Oprah Winfrey, David Letterman, and Jon Stewart. In fact, between 1992 and 2012, there have been more than 220 candidate interviews on daytime and late night talk shows with nearly every presidential candidate--from long shot primary contender to major party nominee--hitting the talk show circuit at some point during the campaign. This book explores the development of the entertainment talk show strategy and assesses its impact on presidential campaigns. The chapters mix detailed narrative with extensive empirical data on audiences, content, viewer reaction, and press coverage to explain why candidates have embraced this strategy and the conditions under which these interviews are most likely to meet their expectations. The book also explores how these interviews can enhance campaigns by connecting a critical segment of the voting population with candidates who provide useful political information in a casual setting. Talk Show Campaigns shows that this is more than a gimmick--it's a key part of how candidates communicate with voters, which reveals a lot about how campaigns have changed over the past two decades"--Provided by publisher