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Machine generated contents note: 1 The Dream Class Is Over: Home Ownership, Consumption, -- and (Re)definitions of Middle-Class Identity 27 -- 2 Shopping Nightmares, Banking Games, Government Packages: -- Local Shopping during Inflation 5I -- 3 The Discrete Sales of the Middle Class: Gender and Generation -- in a Globalizing Economy 77 -- 4 The International in Daily Life: Of Debutantes and Disney 94 -- 5 International Bargain Shopping and the Making of -- Modernity iii -- 6 Delivering the Crisis: The Media and the Middle Class through -- the Collor Years 132 -- 7 The Middle Class versus the Nation: Discourses of Region/Race -- and Morality 167 -- 8 Deliverance: An End to Inflation and the Promise of -- Neoliberalism I95.

Frontmatter -- CONTENTS -- List of Illustrations -- Acknowledgments -- Introduction -- 1 The Dream Class Is Over: Home Ownership, Consumption, and (Re)definitions of Middle-Class Identity -- 2 Shopping Nightmares, Banking Games, Government Packages: Local Shopping during Inflation -- 3 The Discrete Sales of the Middle Class: Gender and Generation in a Globalizing Economy -- 4 The International in Daily Life: Of Debutantes and Disney -- 5 International Bargain Shopping and the Making of Modernity -- 6 Delivering the Crisis: The Media and the Middle Class through the Collor Years -- 7 The Middle Class versus the Nation: Discourses of Region/Race and Morality -- 8 Deliverance: An End to Inflation and the Promise of Neoliberalism -- Notes -- Bibliography -- Index

Describes comments (heard during the course of 1993 fieldwork) about the inflation crisis made by middle-class residents of Sao Paulo, Brazil, to explore the moral norms expressed about economic relations. Many felt that economic activities violated middle-class principles, & grievances reflected a political identity based on a moral code that portrayed the government as opportunistic & corrupt. Some favored price controls, while others resented the interruption of shopping-as-usual. In 1993, when inflation had been entrenched for more than a decade, many criticisms shifted toward blaming the people who either took advantage of others or quietly tolerated inflation. Others maintained the state was at fault for permitting monopolies to increase profits by raising prices, or freezing them at low levels that precipitated shortages. State intervention was disregarded because of corruption, & business leaders were viewed as predators. Opening competition to foreign producers who would regulate prices was seen as the primary solution. These views support an idealized neoliberalism that reflects current global trends & expresses an imagined moral economy controlled by a capitalist system. 43 References. J. Lindroth

Cet article est consacré à l'étude de la distinction de classe par le vêtement à Recife dans les années 1970-1980. Sur la base de souvenirs personnels, d'observations et d'un corpus d'entretiens récents conduits auprès de contacts connus à l'époque, l'auteur essaie de comprendre ce que le choix vestimentaire pouvait signifier pour les groupes sociaux de cette ville. Discutant les théories classiques qui mettent en valeur le poids de la classe sociale dans la mode, ainsi que les travaux contemporains qui soulignent l'importance d'autres variables sociales dans les manières de s'habiller, l'article montre notamment que ces codes servaient à délimiter les frontières entre les classes et que les membres des classes moyennes supérieures attachaient une grande importance à empêcher les individus des classes populaires de bien s'habiller.

Purpose. This pilot study examined nutrition-related attitudes that may affect food choices at fast-food restaurants, including consumer attitudes toward nutrition labeling of fast foods and elimination of value size pricing. Methods. A convenience sample of 79 fast-food restaurant patrons aged 16 and above (78.5% white, 55% female, mean age 41.2 [17.1]) selected meals from fast-food restaurant menus that varied as to whether nutrition information was provided and value pricing included and completed a survey and interview on nutrition-related attitudes. Results. Only 57.9% of participants rated nutrition as important when buying fast food. Almost two thirds (62%) supported a law requiring nutrition labeling on restaurant menus. One third (34%) supported a law requiring restaurants to offer lower prices on smaller instead of bigger-sized portions. Conclusion. This convenience sample of fast-food patrons supported nutrition labels on menus. More research is needed with larger samples on whether point-of-purchase nutrition labeling at fast-food restaurants raises perceived importance of nutrition when eating out.