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Two key problems hamper the study of charismatic/transformational leadership. First, the field lacks a generally accepted conceptual framework to guide research and practice. Second, only limited efforts have been made to operationalize key constructs. The authors report on an effort to remedy both problems here. They present a model that captures many of the major points common to existing models of charismatic/transformational leadership, that describes the development of instruments to measure attributes of the behaviors of charismatic/transformational leaders as well as key follower beliefs, and that hypothesizes the relationships between charismatic leadership behaviors, follower beliefs, and follower behavior.