Suchergebnisse

In the years that followed World War II, both the United States and the newly formed West German republic had an opportunity to remake their economies. Since then, much has been made of a supposed "Americanization" of European consumer societies-in Germany and elsewhere. Arguing against these foggy notions, Jan L. Logemann takes a comparative look at the development of postwar mass consumption in West Germany and the United States and the emergence of discrete consumer modernities. In Trams or Tailfins?, Logemann explains how the decisions made.

Divergent paths to mass consumer modernity -- State : private consumption and the framework of public policy. Politics of mass consumption ; Public and private consumption in affluent societies -- Society : the social significance of consumption. What the people want ; Menace or promise? -- Space : urban and suburban spaces of consumption. Urban and suburban living ; Shaping the postwar consumer city -- Conclusion