Suchergebnisse

Introduction. The article examines current ideas about professional gender segregation in Russian and foreign scientific discourses. Comparative analysis of various approaches to understanding gender issues allows us to identify new potentials for their study, as well as to pay attention to the development of the optics of Russian science in considering gender differences. Gender issues in the field of information technology require the closest attention and study, since this area is at the forefront of scientific, technological and social development.Methodology and sources. The theoretical and methodological basis for interpreting the results of the study was the main provisions of sociological and economic theories: the theory of social representations (S. Moscovici), the concept of habitus (P. Bourdieu), role theory (R. Linton), and rational choice theory. To work with empirical data, we used the methods of comparative text analysis, analysis of documents and research reports (The Gender Inequality Index, The Global Gender Gap Index, Global Gender Gap Report, "Women and Men of Russia-2022"), and discourse analysis.Results and discussion. In foreign studies, with the long-established vision and acceptance of gender problems, there is an understanding that past steps to achieve gender parity in the labor market lead to a new configuration of gender differences, which requires new efforts to eliminate them. In Russian scientific literature, the main emphasis is on monitoring the current situation of women in the professional environment, analyzing statistics and searching for hidden mechanisms of professional gender segregation.Conclusion. The results of the analysis show that in the presence of demonstrative statistics and large-scale empirical research, there is no theoretical consensus in the scientific discourse about the professional gender situation. There is a clear dissonance between the statement of problems by theorists and the lack of a request to find their solution on the part of practice, where gender "neutrality" or "indifference" reigns in some professional contexts. Conclusions are drawn about the nature of the Russian scientific gender discourse, which needs to develop a thesaurus of nonbinarity and develop an effective way of reasoning about gender issues.

Introduction. The article analyzes the scientific, political and social directions of technology development using artificial intelligence in the context of the global digital race. The strategies for achieving technological sovereignty, adopted by the largest countries of the world, and the place and role of artificial intelligence in them are analyzed. Special attention is paid to the analysis of statistical indicators of the achievements of the world's leading states in the field of digital technologies. The scientific, political, economic, regulatory and social resources of the Russian Federation are also being explored, allowing them to become one of the global leaders in digital and technological development.Methodology and sources. The theoretical and methodological base of the study were the classical socio-economic concepts of technological and innovative development (K. Marx, T. Veblein, J. Schumpeter etc.). In the practical part of the study, we used such methods as analysis of documents (reports of the Analytical Center for the Government of the Russian Federation and the Competence Center of the NTI "Artificial Intelligence" of the Moscow Institute of Physics and Technology, analytics from the the Russian International Affairs Council, Oxford Insights, Tortoise etc.) and comparative analysis. The empirical base was data from an analysis of the experience of China, the United States, India and the Russian Federation in developing their own strategies for the development of artificial intelligence technologies.Results and discussion. As a result of the study, we were able to trace how the active actions of the world's largest countries in the conceptualization of steps to develop artificial intelligence are reflected in the construction of the state's technological sovereignty. The analysis made it possible to describe the Russian model of supporting the development of technologies using artificial intelligence as a "Moscow consensus", characterized by a social orientation of the results.Conclusion. In the structure of technological sovereignty, artificial intelligence plays an important role as a strategic component that contributes to the achievement of digital sovereignty. In the foreseeable future, the critical impact of the dependence of Russia's scientific and technological development on imported solutions and other external factors is obvious, which requires a thorough examination of the situation and a public discussion of any actions for the transition of Russian industry to Industry 4.0. At the same time, it is important to realize that the prospects for technologies using AI are vague without political decisions and financial support.

Introduction. The article analyzes the semiotic aspects of the representation of artificial intelligence in the socio-cultural space and their influence on the nature of social development. The spread and penetration of technologies into social and political processes using artificial intelligence (AI) is accompanied by active discussions in the socio-political environment. Artificial intelligence is considered as one of the most important resources of social and political development, so the desire of states, politicians and public organizations to determine the semantic framework of its public perception is understandable.Methodology and sources. The theoretical foundations of the work were the classic works on semiotics by Ch. S. Pierce, Ch. W. Morris, as well as theoretical works on modern political semiotics (I.V. Fomin, M.V. Ilyin and others). To work with the empirical base, analyzes of documents (reports and materials from UNESCO, the European Commission, the Royal Society of London, Stanford University), public opinion polls (VTsIOM), discourse analysis, semantic and content analysis of materials from Russian and foreign media were used.Results and discussion. As a result of the study, we found that the main contradiction that accompanies the understanding of artificial intelligence, its essence and purpose at all levels of socio-political discourse is the polarization of public ideas about AI as a control tool and (or) a development tool. The contextual fields were also outlined, within which further development of the semiosis of artificial intelligence is possible.Conclusion. To understand the nature of the representation of technologies using AI in socio-political discourse and to manage this process, an interdisciplinary approach and an appeal to the scientific potential of the social sciences and the humanities, in particular, semiotics, are appropriate, which makes it possible to study the semiosis of technology at the semantic, syntactic and pragmatic levels. It also seems promising to turn to a comparative analysis of cultural and historical traditions and national-state models of social management that specifically integrate AI into social processes.

Introduction. The article examines the image of artificial intelligence in the media and its reflection in 2010s. Coverage of the fast development of technology in the mass media requires careful analysis and systematic monitoring due to not fully determined socio-ethical ideas about the place and role of artificial intelligence in human life. The paper attempts to study what media had about artificial intelligence in the second decade of the 21st century.Methodology and sources. Based on the results of quantitative and qualitative studies of the texts of Russian and foreign media, semantic changes in the representation of artificial intelligence are analyzed. To collect empirical informa tion, we used the analysis of documents (reports and preparatory notes of UNESCO for the development of an ethical code of artificial intelligence), public opinion polls, content analysis of Russian and foreign media.Results and discussion. According to the results of the study, correlation between intensity of references to artificial intelligence on political and economic phenomena was noted. In particular, there is a connection with the growth of economic activity of investors in advanced technologies, the launch of innovative technologies in the sphere of consumption by large companies and the strategic programs of states.Conclusion. At the moment, artificial intelligence is seen as positive technology. Implementation of AI into social and professional spheres is irreversible. The negative consequences of the development of AI are considering as an unobvious hypothetical future. By the beginning of the third decade of the 21st century, the media discourse around AI expanded to such a state of uncertainty that it took action to establish an ethical framework for the development of technology.

Introduction. This paper analyzes how the journalists' professional identity is changing in the reality of hybrid media system. Understanding of journalists' professional identity is based upon the conclusion that information environment is building the journalists' characters today. The mixing of media and digital technologies leads to the hybridization of media in its basis. Journalist's activities within the present media system lead to contradictory and sometimes odd effects.Methodology and sources. The comparison and generalization of expert interviews, public opinion polls and official documents and media texts were applied. Content analyses of journalist's papers and discourse analysis of theoretical studies were also used to study the professional identity of journalists.Results and discussion. In this paper we try to answer how does the global digital environment affect the conditions, goals and effects of journalist's professional activities? How the journalist's professional activity changes? What characteristics of journalist should be included in the professional identity that appears in the hybrid media system? We consider such factors affecting political journalists' self-identification as recruiting organization and its founders' proximity to the power structures, pool of experts, party allegiance and journalist's skills including the level of technological equipment and understanding the modern network principles of the life of information.Conclusion. Due to the increasing amount of information social uncertainty is rising and it is becoming harder and harder to forecast media impact on the public consciousness. Studies among journalists in Russia, Europe and USA show that professional selfidentification is blurred within personal, professional and virtual roles and results in hybrid identity that sometimes consists of mutually exclusive values. It is possible to suggest that structure changes in professional identity structure will affect the components of professionalism in the future.

Introduction. The paper analyzes the strategies for the formation of European identity. The author examines how identity was conceptualized in political science through the history of the development of the concepts of nation and community. The constructivist interpretation of the nation as an "imaginary community" and the understanding of identity as a direct holistic understanding of oneself as a unique unit of the national political culture in relation to the rest of the world today form the basis of the political direction of European integration.Methodology and sources.In conducting the study, a comparative historical method, an analysis of sources (official documents, scientific and journalistic texts), a discourse analysis, and also data from opinion polls were used.Results and discussion. Political crises of the last two decades have shown that the dominant theories of European integration in the last century, focused on economic aspects, are not always able to give adequate answers to the political challenges of our time, which sometimes puts the construction of a united Europe in a precarious position. The question of what makes Europe common remains open and no less, and perhaps even more relevant than before. The political essence of united Europe remains abstract and is not fully understood by Europeans as the subjective component of an individual political culture. In this paper, an attempt is made to trace the transformation of a request for political identity. Promising for the sociocultural development of European identity and the formation of a collective sense of self is a guide to the deliberative activities of the population and elites to determine the vector of political integration. A constructivist approach in this direction allows us to make positive forecasts for relations between the EU and Russia.Conclusion. The obviousness of the ideological request for the construction of a European identity is manifested in the nature of current scientific discourse, broadcast through the media and mass culture products, and is also formulated in the system of priorities of Europeans. In fact, the 2010-ies became for the EU a period when the political component of integration processes began to come to the fore.