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This open access book consists of essays selected from Joseph S. Nye, Jr.'s last three decades of writing and illustrate a variety of perspectives on the nature of power, the role of the United States in the world and US-China relations. Through this collection, it is hoped that readers will gain a better understanding of today's global environment and find that while great power competition may be inevitable in a world as centers of power shift, cooperating to address transnational challenges can be a positive sum game. The contents of this book are divided into four main parts. Part One discusses the origins and political progress of the concept of "Soft Power". Part Two explores soft power in the American experience, its sources and interaction with US foreign policy, as well as its ebb and flow in the age of Obama, Trump and Biden. Part Three examines the rise of and the opportunities and difficulties for Chinese soft power, focusing on China's investment in soft power and how this demonstrates its commitment to a peaceful rise. However, it also addresses the question of how can China get "smart" on how it uses soft power. Part Four provides a bird's-eye view of power shifts in the 21st century and the interactions between the US as an established power and China as a rising power, while also reassuring readers that Thucydidean fears are unnecessary and a Cold War is avoidable. Both countries have to realize that some forms of power must be exercised with others, not over others, the development of soft power need not be a zero-sum game. Ultimately, the US-China relationship is a "cooperative rivalry" where a successful strategy of "smart competition" is necessary and cooperation on transnational challenges like climate change, pandemics, cyberterrorism and nuclear proliferation, will serve to benefit not only China and the US, but the world as a whole.

Developing Tourism In Remote Communities : An Open Architecture Approach / Bruce Prideaux and Michelle Thompson -- Opportunities And Challenges Faced In International Sport Participation : Migration Motivations And Leisure Constraints Of United States Athletes When Playing Professional Volleyball Games In South Korea / Young Ik Suh and Junhyoung Kim -- Work Values And Organizational Performance : The Mediation Effect Of Organization Citizenship Behavior In Family Hotels In Emerging Markets / Edem M. Azila-Gbettor, Robert J. Blomme, Ad Kil and Ben Q. Honyenuga -- Luxury Tourism In Remote Destinations : An Inquiry Into Sustainability / Willy Legrand -- Customer Loyalty And Retention In The Restaurant Industry Of Pakistan / Sadia Cheema, Malka Liaquat, Fatima Wyne and Sadia Ishaque -- Impacts Of Environmental Change On Place Attachment In A Small-Island Destination / Wan-Yu Liu, Joseph S. Chen and Dai-Rong Li -- Insight Into How Market Orientation Impacts Marketing Performance In The Hotel Industry Of Ghana / Edward K. Ayimey, Robert J. Blomme, Ad Kil and Ben Q. Honyenuga -- The Effect Of User-Generated Contents On Traveler's Selection Of Environmentally Friendly Guesthouses / Fatemeh Fehrest, Bahram Nekouie Sadry and Fatemeh Sepehr Pour -- Perceptions Of Benefits And Constraints Of Leisure Travel For Pregnant Women : A Qualitative Study / Hyangmi Kim -- What A Waste : Confronting Consumer Food Waste Behavior In Hospitality Settings / Tanmay Sharma.