Suchergebnisse

The aim of our research is to highlight the main features and mechanisms of the digitalization of a public administration that would allow the promotion of a sustainable development and a more inclusive society. The proliferation of information and communication technologies in all fields along with the reporting of both economic and social benefits give us hope that these technologies will also find a role in the transformation, efficiency, or progress of public administration. The main research method was the bibliographic study, both descriptive and analytical. Through specialized software tools we highlighted the relationships and correlations between various concepts. The results obtained are encouraging and have highlighted the future courses of action, both theoretical approaches and the exchange of good practices.

Society is evolving and even trying to "conquer" new universes, no matter if they are physical, virtual online. The CoVid-19 Pandemic, wars, natural catastrophes, are pushing humans to adopt and to spend more time in Metaverse platforms, as a means of escaping the ordinary and their daily problems. Where there are potential customers, companies, or organizations will follow in order to change the behavior and make them purchase products, or services, increase the brand awareness, or in the case of politicians, or politics, determine them to vote, or agree with the wanted strategies. Not only will the customers have avatars, as well as organizations are becoming more humane and attractive towards users. Organizations are investing in technologies related to AI (artificial intelligence) and technologies related to multiverse as the attractiveness of these virtual universes are more and more appealing. In this study, we are conducting research in order to discover what the benefits are, but also how brands, companies and organizations that are joining, use marketing strategies, policies and tactics to increase their sales. In the Metaverse platforms, there will not be only the place to spend leisure time, socialize, do the shopping, even working, or why not, even voting, there being practically no limits. We have discovered in this study that customers would also like some sort of regulations, which relate to how marketing and experiential marketing are conducted in Metaverse platforms. Like the Internet, the Metaverse has the power to drastically change economic and social life for all the parties involved.
Keywords: Metaverse, marketing, experiential marketing, customer behavior, AI

Due to the latest war, that unfortunately has a worldwide impact not only on humanitarian emergency, on the attacked country, but as well as at the economic level with greater international influence. Almost all countries, with very few exceptions, have interdependent economies and rely mainly on raw materials, goods, financial services, finite products, technology, know-how that are supplied by other states. We live in a Global World, where friendship, stewardship, understanding, mutual respect and the protection of humans' life must prevail both for very few "blessed", but also for all the inhabitants of the Earth. The recovery after the CoVid-19 pandemic is not complete, as the actual pandemic was not totally wiped out; many countries still need time to restore their Gross National Income, as a result, different economic sectors were likewise affected by medical emergency and restrictions. Innumerable multinational companies decided, owing to the latest war against Ukraine, to cease, suspend and even withdraw their activities, production and even brands from the aggressive country. In this article, we want to discover if appealing to this kind of measures has increased their brand image among actual and potential customers. The findings are quite intriguing.

The existence and continuity of life on Earth is based on the existence of an ecological balance. Under the influence of pollution, the quality of the natural environment gradually degrades. Thus, pressures are exerted on the environment, including from energy production and consumption activities. The different phenomena of pollution, associated with the destruction of the environment, have made the sources of energy production diversified. Sustainable development can be achieved through the use of technologies that protect the environment. Within the electricity sector, energy from renewable sources has grown significantly in recent years. Energy production from Renewable energy reduces the use of fossil fuels, but also influences the process of reducing greenhouse gases. The article starts from the analysis of the current situation of renewable sources in the member countries of the European Union. With support of the comparative analysis of existing data at European level, the stage of achieving the European Union's objectives on renewable energy is presented. Also, comparative analyses of data on the share of renewable energy in final energy consumption are presented. Lack of emissions of pollutants, and the fact that they are inexhaustible, make, on the whole of electricity production, the share of renewable sources increases. Keyword: Renewable energy, European Union, electricity production

The latest Pandemic has changed not only our lifestyle behavior, but at the same the manner how we work, study, and evolve. We witnessed work from home, or remote working, as well as learning from home changes. The shift from the physical classroom to the online classroom came with advantages, but also with some, disadvantages. In this article, we conducted a research to discover undergraduate and graduate students' perceptions towards online education. Students and professors are detached for the time being from their universities into online education platforms and video conference rooms, but not without other difficulties and challenges for the academic community. Some universities already had some practice and knew how to manage and use online platforms for different cycle types like: part-time or distance learning programs. Other universities appealed to platforms offered by international organizations like Microsoft or Google. The novelty was that not only the courses and seminars are held online and exams as well, proving to be a provocative issue, both for students and professors. We discovered different factors that influence online education and learning satisfaction. One of the main discoveries was that the future seems to be towards a blended learning system combining physical and online teaching.

The prosperity of a society is influenced by the existence of an industrial base. The stronger the industrial base, the more the society is considered to be more prosperous. A high degree of enterprises competitiveness leads to jobs that favor business development. The entrepreneurial spirit contributes to the development of businesses. For Romania, the article presents the evolution of the indicators regarding the degree of establishment of the newly created active companies. Also, the dynamics of the activity of newly created active enterprises in Romania is addressed. The level of education and the age of the founder differ depending on the activity sector of the newly created active enterprise. From the evolution analyzed, it can be concluded that, in Romania, the profile of the investor is represented by an individual under the age of 40, a high school graduate or who has university studies. For Romania, in recent years, the number of newly created active enterprises has decreased in the trade sector. Also, the sector with the highest dynamics in terms of setting up and closing companies, is the agriculture, forestry and fisheries sector. These aspects are important for the economy, but also for the studies of the analysis of the training needs. In the process of generating new sources of economic growth, a relevant contribution is provided by the degree to which the entrepreneurial culture is promoted. Keywords: entrepreneurship, sustainable development, Romania

The International Conferences on Economics and Social Sciences (ICESS)organized by Bucharest University of Economic Studies provides an opportunity for all those interested in Economics and Social Sciences to discuss and exchange research ideas. The papers presented at the Conference are available online in the Conference Proceedings series (ISSN 2704-6524): Volume 2019 Collaborative Research for Excellence in Economics and Social Sciences, ISBN 9788366675322 Volume 2020 Innovative Models to Revive the Global Economy, ISBN 9788395815072 This conference provides an opportunity for all those interested in Economics and Social Sciences to discuss and exchange research ideas. We welcome both empirical and theoretical work that is broadly consistent with the conference' general theme. Especially, researchers, PhD students and practitioners are invited to submit papers on the topics related to new models in entrepreneurship and innovation, sustainability and education, data science and digitalization, marketing and finance, Fintech & Insurtech etc. that will develop innovative instruments for countries, businesses and education. The innovative models for sustainable development aim to ensure simultaneous economic development, social development, and environmental protection, to achieve a higher quality of life for all people and protect all living beings and the planet. The main topics of the conference are focused on but not limited to the following sections: Fintech & Insurtech - towards a sustainable financial environment The role of innovation in public and private organizations Financial perspectives in turbulent times Global Challenges for Agri-Food Systems and Sustainable Development Economic Policies for Non-Cyclical Crises Education for Sustainable Development: impact of universities on society Marketing and Sustainability The role of accounting in Sustainable Development Global world after crisis: towards a new economic model Sustainability for future business Current challenges within demographic data: measurement, collection, retrieval, analysis and reporting We welcome you to join us for two intensive days of plenary speeches and specialized parallel sessions debates that will result in high quality practical insights and networking. Scientific CommitteeACELEANU Mirela, Bucharest University of Economic Studies, RomaniaALBU Lucian, Academia Romana, RomaniaANGHEL Ion, Bucharest University of Economic Studies, RomaniaARROYO GALLARDO Javier, Complutense University of Madrid, SpainAUSLOOS Marcel, Leicester University, United KingdomBEGALLI Diego, University of Verona, ItalyBELLINI Francesco, Sapienza University of Rome, ItalyBRATOSIN Ștefan, Universite Montpellier 3, FranceCABANIS Andre, Universite Toulouse 1 Capitole, FranceCASTERAN Herbert, EM Strasbourg University, FranceCENȚIU Silvian, Retina Communications, San Francisco, USACERQUETI Roy, Sapienza University of Rome, ItalyCHAVEZ Gilbert, Globis University Tokyo, JapanCOSTICÃ Ionela, Bucharest University of Economic Studies, RomaniaCOX Michael, London School of Economics, England, UKD'ASCENZO Fabrizio, Sapienza University of Rome, ItalyDIMA Alina Mihaela, Bucharest University of Economic Studies, RomaniaDÂRDALÃ Marian, Bucharest University of Economic Studies, RomaniaDUMITRESCU Dan Gabriel, Bucharest University of Economic Studies, RomaniaDUMITRU Ovidiu, Bucharest University of Economic Studies, RomaniaFELEAGÃ Liliana, Bucharest University of Economic Studies, RomaniaFONSECA Luis Miguel, Polytechnic of Porto, PortugalGARCÍA-GOÑI Manuel, Universitad Complutense de Madrid, SpainGIUDICI Paolo, The University of Pavia, ItalyGRUBOR Aleksandar, University of Novi Sad, SerbiaHÄRDLE Wolfgang Karl, Humboldt University of Berlin, GermanyHURDUZEU Gheorghe, Bucharest University of Economic Studies, RomaniaISTUDOR Nicolae, Bucharest University of Economic Studies, RomaniaKOKUSHO Kyoko, IBM Tokyo, JapanLOMBARDI Mariarosaria, University of Foggia, ItalyMEHMANPAZIR Babak, EM Strasbourg University, FranceMIRON Dumitru, Bucharest University of Economic Studies, RomaniaNABIRUKHINA Anna Vadimovna, Saint Petersburg State University, RussiaNICA Elvira, Bucharest University of Economic Studies, RomaniaNIJKAMP Peter, Jeronimus Academy of Data Science Den Bosch, NetherlandsNOVO CORTI Maria Isabel, Universidade da Coruña, SpainORDÓÑEZ MONFORT Javier, Jaume I University, SpainPANETTA Roberto, Bocconi University, ItalyPARASCHIV Dorel Mihai, Bucharest University of Economic Studies, RomaniaPICATOSTE Xose, Universidad Autonoma de Madrid, SpainPIROȘCÃ Grigore, Bucharest University of Economic Studies, RomaniaPOINT Sébastien, EM Strasbourg University, FrancePOPA Ion, Bucharest University of Economic Studies, RomaniaPROFIROIU Marius Constantin, Bucharest University of Economic Studies, RomaniaRICHMOND Peter, Trinity College Dublin, IrelandSÂRBU Roxana, Bucharest University of Economic Studies, RomaniaSINGER Slavica, J.J. Strossmayer University of Osijek, CroatiaSMEUREANU Ion, Bucharest University of Economic Studies, RomaniaSTAMULE Tãnase, Bucharest University of Economic Studies, RomaniaSTATE Radu, University of Luxembourg, LuxembourgSTOIAN Mirela, Bucharest University of Economic Studies, RomaniaSTRAT Vasile Alecsandru, Bucharest University of Economic Studies, RomaniaSTREET Donna, University of Dayton, USATEIXEIRA DOMINGUES José Pedro, University of Minho, PortugalȚIGU Gabriela, Bucharest University of Economic Studies, RomaniaVALDEBENITO Carlos Ramirez, University of Chile, Santiago de Chile, ChileVEGHEȘ Cãlin Petricã, Bucharest University of Economic Studies, RomaniaVERHOEF Peter, University of Groningen, NetherlandsVOLKMANN Christine Katharina, Schumpeter School of Business and Economics, Bergische Universität Wuppertal, GermanyWALTER FARKAS Erich, University of Zurich, SwitzerlandWIERENGA Berend, Rotterdam School of Management, NetherlandsWOODS Michael, University of Aberystwyth, Wales, UKZIMMERMANN Klaus F., Bonn University (em.) end Global Labor Organization, Germany Open Access Statement These conference proceedings are Open Access proceedings that allow a free unlimited access to all its contents without any restrictions upon publication to all users. Open Access License These conference proceedings provide immediate open access to its content under the Creative Commons BY-NC-ND 4.0. Authors who publish with these proceedings retain all copyrights and agree to the terms of the above-mentioned CC BY-NC-ND 4.0 license. ABSTRACTING & INDEXING Innovative Models to Revive the Global Economy is covered by the following services: Directory of Open Access Books (DOAB) EBSCO Discovery Service Google Scholar Naviga (Softweco) Primo Central (ExLibris) ReadCube Summon (ProQuest) TDOne (TDNet) WorldCat (OCLC)