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When it was originally published in 2002, Sue Curry Jansen's "What Was Artificial Intelligence?" attracted little notice. The long essay was published as a chapter in Jansen's Critical Communication Theory, a book whose wisdom and erudition failed to register across the many fields it addressed. One explanation for the neglect, ironic and telling, is that Jansen's sheer scope as an intellectual had few competent readers in the communication studies discipline into which she published the book. "What Was Artificial Intelligence?" was buried treasure. In this mediastudies.press edition, Jansen's prescient autopsy of AI self-selling—the rhetoric of the masculinist sublime—is reprinted with a new introduction. Now an open access book, "What Was Artificial Intelligence?" is a message in a bottle, addressed to Musk, Bezos, and the latest generation of AI myth-makers.

Censorship can backfire because it is usually viewed as a violation of the right to free expression, which is widely valued as an ideal; under the Charter of the United Nations, freedom of expression is a universal human right. Backfire occurs, for example, when censorious attacks on a film or book cultivate increased demand for the forbidden work rather than restrict access to it. Censors can inhibit this backfire effect in various ways, including covering up the censorship, devaluing the target, reinterpreting the action, using official channels, and using intimidation and bribery. These five methods to inhibit backfire from attacks on free speech are illustrated by a variety of cases, including attacks that backfired and ones that did not. This analysis provides guidance for effectively opposing attacks on free expression.