Suchergebnisse

How did Capital One and Uber implement nearly identical business models, focusing on customers that are most profitable to serve? Why are Google and Amazon so valuable to us? Why are Google, Apple, Microsoft, and Amazon so difficult for competitors to displace? And why can Google charge almost anything it wants for keywords, since no form of competition will force prices down? The information-based business models of these companies, and many more, are exploiting the patterns described in this book.

Big Bang, the deregulation of the London Stock Exchange in October of 1986, was accompanied by changed industry structure, altered regulatory environment, and new trading practices. In particular, trading was automated, and the floor of the Exchange was rapidly abandoned. Such massive discontinuities have produced opportunities in other industries. Although they may prove temporary, opportunities are arising to seek competitive advantage in London. Given the information‐intensive nature of securities trading, and the great differences in resources and experience with technology enjoyed by different firms, many of these advantages will entail the use of information technology.

Presents a case study of the plans to restructure a large
corporation′s information systems. Stresses that the decision was
tactical, rather than as a result of measuring possible return on
investment. Concludes that the risk can be minimised by taking certain
fundamental precautions.

The world economy is undergoing dramatic changes, largely driven by the new availability of fine-grained information. Innovative ways of using data—large and small—have also prompted a rethinking of the boundaries for the combination and use of knowledge. The strategic design of information flows in the economy has the upside of higher economic rents and competitive advantage, as well as the downsides of wealth inequality and abuse of power. This has brought a wide range of regulatory challenges. To understand the nature of these sweeping changes, it is important to examine the new ways information is used, and how information flows can be leveraged to create competitive advantage and dampen competition. The analysis in this article examines four economic entities that produce and consume value, as well as three determinants for the modes of their operations. The economic entities include consumers, producers, markets, and society, whose interactions are determined by viability, networks, and agency. In this framework, we paint a picture of the transformation of information-based strategy in the future and suggest promising research opportunities.