Suchergebnisse

The 2008 presidential campaign convention speeches broke records as viewers flocked to the speeches by Obama, Palin, and McCain in numbers that rivaled American Idol ratings. Adapting functional theory (Benoit, 2007) to include transformational leadership characteristics (Bass & Avolio, 1990), President Obama's 2008 nomination acceptance speech was used test the adapting of functional theory for analyzing leadership claims. Secondary data were used as evidentiary support of Obama's efforts to make changes once in the White House. Results are discussed and framed within functional theory and transfor-mational leadership.

Preface : September 8, 2011 / Greg G. Armfield, John McGuire, and Adam C. Earnheardt -- Sports programming as a public good : a complicated congressional legacy / Stephen W. Dittmore -- ESPN's search for a sustained global competitive advantage / David Bockino -- A whole new ball game? The changing European sports rights marketplace / Paul Smith -- Ascending as the fantasy giant : ESPN fantasy, mainstreaming fantasy gaming, and the role of Goliath / Brody J. Ruihley and Andrew C. Billings -- ESPN and esports : capturing and joining a rising sport / Steve Young, Sean Fourney, and Braden Bagley -- Tune it or stream it? Can millennials and the internet save ESPN? / Kevin Hull, Miles Romney, and David Cassilo -- ESPN's double standard? The politics of frame and tone in sports / Ryan Broussard and Jonathan Graffeo -- A fireable offense? Jemele Hill and the rhetoric of public correction / Katherine L. Lavelle -- Jemele Hill, twitter, and ESPN : thinking inside the (potter) box / David Staton -- Adapting to the digital age : ESPN's crisis communication during the 2015 and 2017 layoffs / J. Scott Smith -- The present (but not future) ESPN ombudsman : levying accountability through the inception of the digital age / Xavier Ramon, José Luis Rojas Torrijos, and Andrew C. Billings -- Sportscenter at 40 : evolving with the times / John McGuire -- ESPN's evolving mobile motives : development, consumption, competition / Jake Kucek, Zach Humphreys, Adam C. Earnheardt, and Greg G. Armfield -- Creation of the Longhorn Network : shadow of a dying business model / Jared Johnson -- National vs. local : Fox Sports 1 and Fox Sports networks in the 2010s / William M. Kunz -- "Seeking a storybook ending" : examining the future distribution of women's sporting events / Anji L. Phillips and Dunja Antunovic -- "Tying the brand to something a little bit bigger" : a political economy analysis of ESPNW / Sarah Wolter -- Storytelling at the worldwide leader in sports : an interview with John Walsh, executive vice president of ESPN, retired / Michael L. Butterworth -- Modern pathways of sports consumption : an interview with Paul Melvin, senior director of communications for ESPN / Melvin Lewis -- Sports media in 2020 : patterns, trends, and crystal-ball gazing / Andreas Hebbel-Seeger & Thomas Horky -- Visualizing 2020 : the future of sports media panel discussion : a panel presented at the International Association of Communication and Sports (IACS) 11th summit on communication and sport.

9. "Pronger You Ignorant Ape ... I Hope You Fall Off Space Mountain!": A Study of the Institutional Work of Sport Fans / Mark Julien -- pt. Three Fans and Media -- 10. "Brett Favre is a God": Sports Fans' Perpetuation of Mythology on Newspaper Websites / Allison Harthcock -- 11. Communicating Organizational History to Sports Fans / Matthew Gill -- 12. The Many Faces of "Fans": How the NBA Reaches Out to Its Different Audience Segments / John A. Fortunato -- 13. From Good ol' Boys to National Spectacle: Motives and Identification among Young NASCAR Fans / John S.W. Spinda -- 14. Why Hispanic Fans Are the Lifeblood of Major League Soccer / Ric Jensen -- pt. Four Fans and Gender -- 15. From Football Widow to Fan: Web Narratives of Women and Sports Spectatorship / Lawrence A. Wenner -- 16. Football Fans Do Wear Pink: Game Day Broadcasts, Female Football Fans and Their NFL / Kathy Brady -- 17. Great Expectations: An Analysis of the Fan Base for WNBA's 2008 Expect Great / Katherine L. Lavelle -- pt. Five Fans and Fantasy Sports -- 18. Fantasy Sports and Sports Fandom: Implications for Mass Media Research / Tom Isaacson -- 19. Show Me the Numbers!: Media Dependency and Fantasy Game Participants / Jeff Boone.