Suchergebnisse

Make in India is an initiative of the Government of India, to encourage companies to manufacture their products in India. Prime Minister Narendra Modi had hinted towards the launch of Make in India Campaign in his Independence Day speech of 15 August 2014. It was launched on 25 September 2014 in a function at the Vigyan Bhawan. A young nation with 800 million people under age 35, India is brimming with optimism and confidence. The young people's energy, enthusiasm and enterprise are India's greatest strength. Unleashing those attributes is the present government's biggest mission.

Society has not only sanctioned business to operate accordin9 to the profit motive; at the same time business is expected to comply with the laws and regulations promulgated by federal, state, and local governments as the ground ailes under which business must operate. No longer is it acceptable simply to make good products that satisfy customers while complying with laws and regulations. But businesses are also expected to formulate and implement-social goals and programs as well as integrate ethical sensitivity into all decision making. Social responsibility means eliminating corrupt, irresponsible or unethical behavior which might bring harm to the community, its people and the environment Social responsibility is voluntary. It is about going above and beyond what is called for by the law. The demands for greater social responsibility are coming from mainstream quarters of society, as well as protesters at global meetings. Firms must formulate and implement-social goals and programs as well as inte9rate ethical sensitivity into all decision making, policies, and actions. This paper is an attempt to understand the concept of CSR, examine the pressures for increased corporate attention to CSR and its si9nificance.