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PurposeThe purpose of this paper is to evaluate the effectiveness of online social networking by entrepreneurs in the Arabian Gulf.Design/methodology/approachA descriptive research is conducted by interviewing a number of entrepreneurs in the Arabian Gulf who use online social networks as a method of promoting their products.FindingsIt is found that social networking is a cheap and easy method of advertising and gives all entrepreneurs a better chance of reaching their target market and, thereby, in succeeding in their ventures.Social implicationsWith the rise in the use of social networking, entrepreneurs can now target their markets using online social networks. Social networking web sites allow businesses to introduce their products to specific market segments, with low expense, and with a low chance of failure. This rising phenomenon of web‐based social interaction can change the way businesses operate in future.Originality/valueThe paper explores the possibilities of entrepreneurial success with this new element, in electronic media, within integrated marketing communications.

Background: Online social networking might facilitate the establishment of social contacts for people with psychosis, who are often socially isolated by the symptoms and consequences of their disorder. Aims: We carried out a systematic review exploring available evidence on the use of online social networking in people with psychosis. Methods: The review was conducted following Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) guidelines. Included studies examined the use of the online social networking by people with an a priori diagnosis of psychosis (inclusive of bipolar disorder). Data from included studies were extracted and narratively synthesised. Results: A total of 11 studies, published between 2005 and 2013, reported data on online social networking in people with psychosis. People with psychosis seem to spend more time in chat rooms or playing online games than control groups. The use of other online tools, such as Facebook or communication through e-mail, is lower or the same than controls. Online social networking was used by patients with psychosis for establishing new relationships, maintaining relationships/reconnecting with people and online peer support. Conclusion: Online social networking, in the form of forums or online chats, could play a role in strategies aimed at enhancing social networks and reduce the risk of isolation in this population.

This is a professional guide for Higher Education faculty and Student Affairs administrators, which rigorously examines college students' use of online social networking sites and how they use these to develop relationships both on and off campus. Most importantly, it investigates how college students use online sites to explore and makes sense of their identities. Providing information taken from interviews, surveys and focus group data, the book presents an ethnographic view of social networking that will help Student Affairs administrators, Information Technology administrators, a

MySpace has received a significant amount of negative attention from the media and many concerned adults, who point to several isolated incidents where predators have contacted, become involved with and even assaulted adolescents whom they met through the popular social networking web site. Furthermore, concerned parents have expressed discontent with the amount and type of personal and private information youth seem to reveal on their profile pages. In 2006, the authors performed an extensive content analysis of approximately 2423 randomly sampled adolescent MySpace profiles, and found that the vast majority of youth were making responsible choices with the information they shared online. In this follow-up study, the authors revisited the profiles one year later to examine the extent to which the content had changed. Though exceptions occur, youth are increasingly exercising discretion in posting personal information on MySpace and more youth are limiting access to their profile. Moreover, a significant number of youth appear to be abandoning their profiles or MySpace altogether.

Social networking sites have had an impact on the twenty-first century generations of internet user, making it a very active means of communications, particularly among university students. Questions arise about the impact of social networking sites on academic performance and the possibility of using them as an effective educational tool to improve academic performance. The study assesses students' opinion regarding usage of social networking sites and its impact on their academic performance. Non-probability convenience sampling technique was used to select a sample of ninety-six undergraduate students from seven private universities and they were asked to complete a structured questionnaire set with 18 questions. Descriptive-comparative research design was adopted. The data was subjected to descriptive analysis, particularly percentages and frequency table counts.

The professionalization of computer crime has resulted in a shift in motivation away from bragging rights towards financial gain. As a result, the operational tactics of cyber criminals is beginning to incorporate reconnaissance and intelligence gathering to inform attack planning. This paper discusses why information leakage in general, and Online Social Networking (OSN) in particular, has become a source of intelligence for attackers. Further, the paper profiles a range of security measures available to organizations to combat information leakage through OSN and identifies future directions for research into security culture and behaviour change.

BACKGROUND: Recent legislation in the US requires that all medical records become electronic over the next decade. In addition, ongoing developments in patient-oriented care, most notably with the advent of health social networking and personal health records, provide a plethora of new information sources for research. CONTENT: Electronic health records (EHRs) show great potential for use in observational studies to examine drug safety via pharmacovigiliance methods that can find adverse drug events as well as expand drug safety profiles. EHRs also show promise for head-to-head comparative effectiveness trials and could play a critical role in secondary and tertiary diabetes prevention efforts. A growing subset of EHRs, personal health records (PHRs), opens up the possibility of engaging patients in their care, as well as new opportunities for participatory research and personalized medicine. Organizations nationwide, from providers to employers, are already investing heavily in PHR systems. Additionally, the explosive use of online social networking sites and mobile technologies will undoubtedly play a role in future research efforts by making available a veritable flood of information, such as real-time exercise monitoring, to health researchers. SUMMARY: The future confluence of health information technologies will enable researchers and clinicians to reveal novel therapies and insights into treatments and disease management, as well as environmental and genomic interactions, at an unprecedented population scale.