This book integrates the work of economists, management scientists and business historians. It applies the related concepts of transaction costs, internalisation, corporate strategy and market structure to explain the historical process of corporate growth in the international economy. Each chapter is written by a scholar who has specialized in a particular aspect of the growth of international business
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The book follows a clearly formulated methodological structure to introduce the student to the subject. It follows a comprehensive, logical, graded approach based on the concept, environment, structure and strategy of International Business. It looks at the widest possible gamut of issues in the area to give the student an idea of the broad spectrum of issues that subject covers. It incorporates leading-edge research, alongside up-to-date examples and current statistics tracking global developments in this field. It also has the broadest possible geographical coverage as it explores emerging b.
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For courses in international business A study of international business through integrated theory and practice Balancing authoritative theory and meaningful practice, International Business: Environments and Operations engages students on the subject of conducting business in international markets. The authors descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help students effectively apply what theyve learned. Now in its 17th Edition, International Business remains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains current through updated author-written cases and expanded coverage of relevant political, economic, social, and institutional changes
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"This fully revised and updated fourth edition of International Business offers an action-focused, practical approach to the topic, helping students understand the global business environment and its repercussions for executives. The book provides thorough coverage, delving into fundamental concepts and theory; the cultural, political, and economic environment; international business strategies; and even functional management areas. More comprehensive than competing books, this new edition of International Business includes: New chapter on the digitalization of the global economy and its implications for firm strategy and organizations New examinations of the forces of de-globalization, implications of rising trade protectionism, challenges of geopolitical conflicts, and a friction framework for understanding the effects of cultural differences Enriched and expanded discussions about potential reconfigurations of global value chains following the Covid-19 pandemic, changing perspectives on the role of the government with renewed attention to industrial policy, shifts in regional integration with the emergence of such new trade blocks as CPTPP and RCEP, and fresh insights on factors influencing a country's balance of payments Strengthened, expanded global cases, examples, and "industry" and "country" mini-cases that give students practical insight into the ways companies actually behave within a competitive, global environment. Also featuring a companion website with a test bank, PowerPoint slides, and instructor's manual, this book is ideal for students and instructors of any international business course at undergraduate or postgraduate level"--
"We are grateful for the leadership position you, our market, have awarded to this book. Best-selling status in the international business field imposes an obligation to deliver cutting-edge innovations and improvements in terms of content as well as presentation. We honor your trust by doing our best to delight you through our presentation of conceptually sound, reality-based knowledge and by simplifying your task as students and teachers of international business. In this spirit of innovation, we offer you yet more value through International Business, 9th Edition."
Taking a regional approach, this text challenges some of the underlying assumptions behind globalization and focuses on both the dominant economies the EU, the US and Japan as well as emerging markets in world trade, such as Brazil, India and China
Traditionally, international business (IB) texts survey the field from a USA perspective, going on to compare the USA to the rest of the business world. This text addresses IB from a purely multinational perspective. International Business is examined from the USA angle, going on to address IB issues from other countries' perspectives, what we call the "Reverse Perspective."The authors interview business executives and politicians from a number of countries including the USA, Canada, Mexico, Brazil, Colombia, Argentina, India, Hong Kong, Taiwan, China, Japan, So
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