Religion and commodification: 'merchandizing' diasporic Hinduism
In: Routledge research in religion, media, and culture 1
Everyday Hindu religiosity and ritual objects -- "Mapping" spaces and objects : "diaspora Hinduism" and "puja items" -- Homes for gods : prayer altars for family shrines -- Visual representations of Hindu divinity : disentangling "material" from "deity" from "commodity" -- Flowers for worship, flowers for sale : straddling the "sacred" and the "secular" -- Religion and commodification : what are the possibilities for enchantment.