An Annotated Bibliography of Journalism Subjects in American Magazines: October. November and December 1950
In: Journalism quarterly, Band 28, Heft 1, S. 133-139
The increasing international tension in the last quarter of the year put additional emphasis on publicity and propaganda in the battle for men's minds. The Voice of America was considerably strengthened, with promises of still more support to come. In domestic radio, the Columbia Broadcasting System's method of color television was approved by the FCC, only to precipitate a louder debate and a succession of court actions… . In the field of advertising, Dr. George Gallup announced a new evaluation technique which some thought might be as revolutionary as his readership principles have been in the past twenty years… . In the field of news writing and press responsibility several writers were still concerned with what they considered to be a qualitative weakening of journalistic standards. These appeared to be the leading professional problems as the second half of the twentieth century began. —W. F. S.