Thesis2018
The corporate reputation of multinational corporations: an analysis of consumers' perceptions of corporate reputation and its effects across nations
In: Handel und internationales Marketing
In: Retailing and international marketing
Themen
Sprachen
Englisch
Verlag
Springer Gabler
ISBN
9783658197636, 3658197633, 9783658197643
Seiten
XX, 181 Seiten
Problem melden