Introduction to online surveys -- Developing the survey : questions and answers -- Ethical considerations -- Sampling -- Using a panel in your research -- Comparative survey research -- Incentives for respondents -- Selecting survey software -- Programming the survey -- Fieldwork -- Processing and cleaning the data -- Weighting survey data -- Reporting survey results -- Making data available to others -- The future of Web surveys
Introduction to online surveys -- Developing the survey : questions and answers -- Ethical considerations -- Sampling -- Using a panel in your research -- Comparative survey research -- Incentives for respondents -- Selecting survey software -- Programming the survey -- Fieldwork -- Processing and cleaning the data -- Weighting survey data -- Reporting survey results -- Making data available to others -- The future of Web surveys
Englisch
SAGE
9781446249673, 1446249670, 9781446249666, 9781473967243
XIX, 258 Seiten
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