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In: Chandos Publishing Social Media Series
In: Chandos Publishing Social Media Ser.
"Front Cover" -- "Social Networks in China" -- "Copyright" -- "Dedication" -- "Contents" -- "About the authors" -- "Preface" -- "Chapter 1: History and development" -- "1.1 Pre-2004: Exploration in the early stage" -- "1.1.1 Instant messengers" -- "1.1.1.1 ICQ" -- "1.1.1.2 QQ: Initial development" -- "1.1.1.3 MSN Messenger" -- "1.1.2 Initial Chinese network community" -- "1.1.3 ChinaRen Alumni: China's earliest social network model" -- "1.2 2004–11: The blossoming of social networks" -- "1.2.1 Blogs" -- "1.2.2 IM + Blogs bundle" -- "1.2.2.1 MSN Messenger and MSN space" -- "1.2.2.2 QQ and Qzone" -- "1.2.3 SNS models: Kaixin and RenRen" -- "1.2.3.1 Brief history" -- "1.2.3.2 SNS model comparisons" -- "1.2.3.3 Veggie-stealing social game" -- "1.2.4 Impact of mobile internet and smartphones" -- "1.2.4.1 Emergence of micro blogs: Weibo" -- "Micro blogs versus blogs" -- "1.2.4.2 Tencent's mobile innovation" -- "1.3 2011 to present: Current status" -- "1.3.1 Competition and elimination" -- "1.3.1.1 Downfall of traditional SNS: Kaixin and RenRen" -- "1.3.1.2 Dominance of Sina Weibo in micro blog services" -- "1.3.1.3 Rise of WeChat" -- "1.3.2 Three current social network giants" -- "Chapter 2: WeChat" -- "2.1 The miraculous growth" -- "2.2 Substitution for traditional mobile telecom services" -- "2.3 Design highlights" -- "2.3.1 Minimalism design" -- "2.3.2 Digital ID: QR code" -- "2.3.3 Linking contacts" -- "2.3.4 WeChat Shake" -- "2.3.5 Moments: Friends circle" -- "2.3.5.1 Emphasised image publishing" -- "2.3.5.2 Privacy settings" -- "2.3.5.3 Spam control" -- "2.3.6 World-leading IM functions" -- "2.3.6.1 Easy-to-use voice messaging" -- "2.3.6.2 Simple switch between video and voice call" -- "2.3.6.3 Ad hoc style group chat" -- "2.3.6.4 Customisable emojis" -- "2.4 Official accounts" -- "2.4.1 Features" -- "2.4.2 Three types
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