Table of Contents

In: The membership management report: the monthly idea source for those who recruit, manage and serve members, Band 5, Heft 8, S. 1-8

Abstract

Abstract

Sign Up Today for Volunteer Marketing Webinar


Important First Steps


Member Orientation Highlights Benefits, Overall Value


Member Meeting Recognition


Team‐building Exercise


Organizational Tools


Online Calendars Ease Planning, Offer Ready Access


Online Calendar Links


Special Event Preparation


Be Selective About Who Staffs Exhibit Booths


Membership Events


Make an Impression Coming and Going


Allow Members To Dream


Ask Members for Their Wish Lists


Tap Member Creativity


Engage Members in Competition to 'Name That Category!'


Multipurpose Member Events


Attract Current and Prospective Members With a Trunk Show


Trunk Show Doubles as Member Recruitment Effort


Five Recruitment Strategies


Show Membership Value Through Dynamic Video


Mini Polls Provide Fast, Easy Responses


One‐on‐one Member Interaction


Prepare for Frequently Asked Questions


Specialized Membership Categories


Draw Attention, Numbers With Socially Networked Membership


Member Giving Programs


Thank‐you Gifts May Encourage Additional Gifts


Questions to Ask Before Establishing Thank‐you Premium Program


Is It Time to Retire Your Member Event?


Website of Interest


Members Vie for Customer Business


Chapter Events


Planning Adds Value to Chapter Events


Budget Stretchers


Joiner's Fee May Help Offset Costs


Member‐pleasing Perks


'Member Month' Thanks Members Without Straining Budget


Day Trips Lead to Higher Member Levels


Survey Shows Silver Lining Of Economic Downturn


Unique Partnerships


Can You Boost HMO's Bottom Line and Membership Numbers?


Member Campaign Profile


Member Campaign Includes Phonathon, Incentives