Public Policy and 2014 Football World Cup Brazil : from hopes to local heritage ; Politiques publiques et Coupe du monde de football 2014 au Brésil : des espoirs aux héritages locaux

Abstract

This research focuses on the analysis of social impacts related to the 2014 FIFA World Cup in Brazil, an emerging country, specifically in four host cities : Manaus, Recife, Rio de Janeiro and Belo Horizonte. This approach, based on the principles of qualitative research, seeks to understand the decision process of event organizers – on local and international levels – and the implementation of public policies targeting disadvantaged social groups in the country. This research aims to analyze both the level of consideration given to social issues by the event's organizing committee; as well as the role played by the host cities' residents in the reception of visitors.The corpus brings together 63 interviews [50 actors interviewed], 48 observation grids, 87 photographs and published documents [official records, newspapers articles, official websites, business reports]. Field research was carried out between 2013 and 2015 in order to observe the preparation of the event and the medium-term impacts.By analysing public policies, the research showed a lack of dialogue between the organizers and the local population, especially the deprived social groups, regarding the decision process and the real legacies in the short and medium terms. In general, officials have highlighted the tangibles aspects – urban projects and new arenas – at the expense of major social and sporting changes. Conversely, local residents have played a crucial role in the success of the 2014 World Cup through their visitor reception and unique way of celebrating football. Furthermore, given the events that occurred in 2013 and 2014, a new opposition movement against mega sport events was established - challenging the economic aspects highlighted by the organizing institutions. ; Cette étude porte sur l'analyse des impacts sociaux de la Coupe du monde de football FIFA 2014 au Brésil, pays émergent, spécifiquement dans quatre villes d'accueil : Manaus, Recife, Rio de Janeiro et Belo Horizonte. La démarche, s'appuyant sur les principes de la ...