TY  - BOOK
TI  - Creativity and innovation in business and beyond: social science perspectives and policy implications
AU  - Mann, Leon
AU  - Chan, Janet B. L.
PY  - 2011
PB  - Routledge
LA  - eng
KW  - Technological innovations
KW  - Management
KW  - Business enterprises - Technological innovations
AB  - In many modern economies, creativity, the essential prerequisite for innovation, tends to be assumed or neglected while the catchphrase "innovation" dominates the field of business as the key to national performance and competitiveness. Creativity and Innovation in Business and Beyond illustrates the ways in which creativity spurs innovation and innovation enables creativity - not only in the realms of business and management, where the innovation is regularly acknowledged and discussed, but throughout the social sciences. With contributions from experts in fields as far-flung as policy
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SN  - 9780415880107
T2  - Routledge studies in innovation, organization and technology 18
T2  - Routledge Studies in Innovation, Organizations and Technology Ser.
UR  - https://www.pollux-fid.de/r/kxp-681276797
H1  - Pollux (Fachinformationsdienst Politikwissenschaft)
ER  -