PETA-Porn: Do controversy and consumerism aid animal rights?

In: Journal of environmental media, Band 3, Heft 1, S. 181-186

Abstract

People for the Ethical Treatment of Animals is renowned/notorious for campaigns in the name of animal rights that use women's bodies in sexualized ways, perhaps most notably Pamela Anderson's. Feminists have both criticized and supported these tropes, while the liberal and conservative bourgeois media alike have generally denounced them. I sketch those debates and offer an additional concern – that the organization's reformist, consumerist politics invests in plutocratic activism.